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Training and Workshops

One of the most rewarding roles we play when working with small to medium businesses is when we can share our marketing knowledge with business owners, in a way that truly contributes to our clients achieving their business goals.

Individual Training, Group Training and Workshops:

Marketing your business without an understanding of what you wish to achieve could result in you missing out on a significant amount of your audience. As such, we make sure that all training and coaching we conduct is completed in the context of your own goals and is suited to your experience level.

Our Marketing and Services Director, Shannon runs all of our training sessions, she is highly experienced in marketing and business coaching and can meet with you on an ad-hoc basis or monthly to help you identify the best places for you to spend your time and invest your money from a marketing point of view to see return on investment. 


Shannon was recognised as the Australian Young Marketer of the Year in 2017 and has helped some of Australia’s largest brands achieve exceptional marketing results. Brands she has worked with on SEO, Digital Strategy and Content Marketing include National Geographic, Toyota, The Victorian Government, Medibank, Cancer Australia, Hocking Stuart and many more. 

We offer both individual and group training workshops on a range of marketing topics:

  • Website back end training (learn how to make web updates yourself)
  • WordPress 101: Getting the basics of WordPress right
  • Local Search Engine Optimisation (SEO) 
  • SEO 101: Keyword research and opportunity analysis
  • SEO 101: Technical SEO and Website Auditing
  • Content Marketing 
  • Email marketing (utilising platforms such as Mailchimp or Campaign Monitor)
  • Business branding
  • Defining your audience and target market (buyer persona workshop)
  • Small business marketing
  • Conversion Rate Optimisation (CRO)
  • How to get your team contributing to marketing
  • Team goal setting and KPIs for marketing 
  • Career planning and mentoring


Through one-on-one or group training and coaching, we can help you take your business and marketing strategy to a new level.

Contact us for more information on marketing and group business training and to enquire about our workshop approach and costs.


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